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  • Effort, Reward, and Brain Chemistry : A Reflection Based on Recent Neuroscience Research

    In this report, I would like to organize and reflect on the relationship between effort and reward, based on recent neuroscience research introduced on the Nature Podcast, the official program related to the international scientific journal Nature.

    The source of this discussion is a study published in Nature in 2024 by a research team from Stanford University.
    The podcast episode introducing this study is titled:

    “How your brain chemistry rewards hard work”

    This research goes beyond simple health information.
    It touches on the foundations of human behavior, learning, persistence, and the sense of satisfaction we feel in daily life.
    For these reasons, I believe it is a topic well suited to deeper reflection within the context of traditional Japanese body care and long-term cultivation.

    The question explored in this study is surprisingly simple, yet had not been clearly explained scientifically until now.

    Why do things obtained after great effort feel more valuable?
    Why does the same result or reward feel completely different depending on whether it was achieved easily or through hardship?

    To examine this, the research team conducted experiments using mice.
    They provided rewards of the same amount and quality, while changing only one factor: the amount of effort required to obtain the reward.

    The results were striking.

    Even though the reward itself was identical, the amount of dopamine released in the brain increased significantly when the reward was obtained after greater effort.
    In some cases, dopamine release increased more than fivefold compared to low-effort situations.

    Dopamine is widely known as a neurotransmitter related to pleasure, reward, motivation, and action.
    Until now, it was commonly believed that “better rewards produce more dopamine.”
    However, this study clearly shows that the brain’s response changes dramatically depending on the amount of effort involved, even when the reward is the same.

    An especially important part of this research is the mechanism behind this effect.

    The study highlights the role of another neurotransmitter: acetylcholine.
    Acetylcholine is known to be involved in attention, learning, concentration, and mind–body regulation.
    In this research, it appears to function as a messenger that conveys the amount of effort to the dopamine system.

    During periods of effort, acetylcholine gradually accumulates in the brain.
    When a reward is finally received after sustained effort, acetylcholine is released all at once, strongly amplifying dopamine release.

    What matters here is that this mechanism occurs only when effort is high.
    When rewards are obtained easily, this strong cooperation between acetylcholine and dopamine does not occur.

    These findings closely match what many of us have felt intuitively in daily life.

    Skills acquired through hardship are not easily forgotten.
    Knowledge gained without effort often fails to stay with us.
    Accumulated experience later becomes a quiet form of confidence.

    This study suggests that such experiences are not merely psychological or philosophical ideas, but may be explained through concrete chemical processes in the brain.

    From here, we can also look at this research through the lens of traditional Japanese medicine.

    In Eastern medical traditions, concepts such as accumulation, cultivation, training, and steady practice have long been emphasized.
    Rather than seeking quick results, daily actions themselves are thought to nourish ki and gradually align the mind and body.

    From this perspective, acetylcholine accumulating during effort could be seen as something like “stored vitality” or “inner maturation.”
    Only after this accumulation does a result truly settle deeply into both body and mind.

    This also helps explain why shortcuts do not always lead to real satisfaction or growth.

    The research also invites us to reconsider how we view people who feel unable to make effort or continue consistently.
    The researchers suggest that in conditions such as depression or addiction, the cooperation between acetylcholine and dopamine may not function properly.

    In other words, difficulty in making effort may not be a matter of weak will or personality, but rather a state of the brain’s current circuitry.

    So how can we use this information?

    One way is in how we approach learning and training.
    Rather than rushing toward short-term results, we can intentionally value processes that require a bit more time and care.
    What seems like a detour may lead to deeper satisfaction and long-lasting integration.

    Another application is in therapy, education, and guidance.
    Instead of only offering quick relief or easy solutions, we can incorporate practices that allow individuals to accumulate effort themselves.
    This approach aligns well with self-care and traditional health guidance.

    A third point is how we view ourselves.
    Even if past efforts did not produce dramatic results, they are still engraved in the brain and body.
    Recognizing this allows us to quietly affirm our own path, rather than deny it.

    This research gives new meaning to the phrase “effort is rewarded.”
    It explains this idea not as moral encouragement, but at the level of brain chemistry.

    At the same time, it resonates deeply with the traditional Japanese values of accumulation, cultivation, and patience.

    This report is not meant to impose a single conclusion.
    Instead, I hope it can be received as one context among many —
    a way to reflect quietly on learning, practice, and how we choose to live.

  • An Interesting Observation About Cheese and Brain Health

    In recent years, brain health and dementia prevention have become important topics around the world.
    Many people are searching for simple, everyday habits that may help support long-term cognitive well-being.

    One area that has quietly attracted attention is diet.

    According to a long-term observational study conducted overseas, researchers followed tens of thousands of people over more than two decades to examine possible links between dietary habits and the risk of developing dementia.

    Among various dairy products, one finding stood out.

    People who regularly consumed high-fat cheese showed a lower incidence of dementia compared to those who consumed it less frequently.
    This association was particularly noticeable in cases of vascular dementia.

    Interestingly, other dairy products such as milk, yogurt, butter, or low-fat cheese did not show the same relationship.

    It is important to note that this type of study does not prove causation.
    In other words, eating cheese does not automatically prevent dementia.

    What the data suggests is simply an observed tendency — a possible association between certain dietary patterns and brain health outcomes.

    The researchers also pointed out several limitations.
    Dietary habits were assessed at a single point in time, and changes in lifestyle over the years were not fully captured.
    Genetic factors may also influence how diet affects the brain.

    For these reasons, the findings should be interpreted carefully.

    Still, this observation raises an interesting question.

    Rather than focusing on individual foods as “good” or “bad,” it may be more meaningful to consider how daily habits, balance, and long-term lifestyle patterns support the brain over time.

    In traditional Japanese body care philosophy, health is not something to be fixed quickly.
    It is something that is cultivated through small, consistent actions — eating, resting, moving, and becoming more aware of the body.

    From this perspective, research like this is not a set of instructions, but a reminder.
    It invites us to look more closely at how our everyday choices may quietly shape our future well-being.

    This article is not intended as medical advice.
    It is offered as a thoughtful reflection based on observational research, encouraging a calm and balanced approach to health.

  • 明けましておめでとうございます!

    明けましておめでとうございます!

    Hello everyone, Happy New Year! Today is January 3, 2024, and we have just started a new year.

    At the beginning of the new year, it’s important for us to have hope and to look back at the past. I hope this new year will be full of happiness and success for all of you.

    Unfortunately, this year started with a big earthquake in Japan. A lot of people are having a hard time because of the earthquake that happened on January 1st in the Noto Peninsula. I want to send my deepest sympathies to those affected. I hope you can get back to safe and peaceful days soon.

    Also, there are still wars and troubles happening around the world. I’m really worried about what’s happening in Ukraine and the Gaza Strip. Let’s think about the people in these areas as the new year begins and what we can do for peace.

    I hope 2024 will be a year where we can overcome difficulties and find new hope. I believe each of us can help make the world a peaceful place, even with small actions.

    Please continue to support me this year. I wish you and your family a healthy, safe, and happy year.

  • Meridian head massage on a mat.

    Meridian head massage on a mat.

    Japan Body Care Academy is a school that trains therapists. Still, we also have people who want to learn Oriental medicine and the Taniguchi Method to maintain the health of their families.

    So we sometimes lay mats on the floor and practice giving treatments without a bed.

    Here is a video of us practicing meridian head care on a mat at our Tokyo School in Higashi-Ginza, Tokyo.



    https://youtu.be/xqNP6SIuQ2U

  • Painful days

    Painful days

    For three years, I have been affected in many ways by the spread of the new coronavirus.

    All of my school’s classes were canceled and sales dropped to almost zero,

    I still clearly remember the days I was at my wit’s end.

    However, there was not only a negative impact but also a positive one.

    I was able to spend more time with my family.

    I have been living between Tokyo and Osaka for the past 24 years,

    I had lived with my 23-year-old eldest daughter and 20-year-old second daughter for only half of my life.

    However, I have been at home in Osaka for the past three years, so I am with them every day,

    I didn’t really know what my daughters were thinking,

    I couldn’t communicate with them well, and sometimes I felt it was painful to be home.

    At that time, what helped me was Yin Yang Five Elements Therapy.

    It was also the online seminar on  Yin Yang Five Elements Therapy that helped me fill the depressed profits in Corona,

    In fact, Yin-Yang Five Elements Therapy also saved our parent-child relationship.

    I wanted to be able to communicate better with my daughters,

    I showed them books on Yin-Yang Five Elements Therapy and drew diagrams to explain our relationship.

    At first, it wasn’t easy to get them to take me seriously,

    I tried to get them interested in it and explained it to them repeatedly.

    As a result, they became interested in  Yin Yang Five Elements Therapy,

    At the same time, our relationship gradually improved, and we created our original parent-child relationship.

  • About Dry Head Massage for Sleep Disorder Problems KEIRAKU HEAD CARE

    Did you have a good sleep last night? A number of people using PC and smartphones are increasing. According to newspapers, Japanese people spend another age of about 4 hours per day using them. People who over use them have a problem with their body. That is sleep disturbance. How about you? Hello. Hi, Mr. Shi Taniguchi, practitioner in acupuncture and Moxibustion.

    And she answers set up. I am director of Japan. What do you care? Which is a school teaching kata techniques. Kata. It’s also not a technique. Mixed science and Japanese dry massage based on Orientalism and which have been passed down in Japan since ancient times. Now our main school is located in Tokyo, Japan. But we teach Kata also in Rwanda, East Africa.

    In Rwanda. We teach the Kata, especially to the visually impaired therapists, to mothers who have disabled children or single mothers and we help human to be successful in society. As I mentioned before, seeing sleep disturbance induces concentration. It gives us a negative influence for studying and the working all over. It is said that sleep disturbance rises risk of either the disease, depression and dementia.

    If you cannot sleep at the night, you might have a problem of a sleep disturbance. But please don’t worry. Among the techniques which I teach, there are techniques to improve sleep disturbance that is part of healthcare. In the case of healthcare, we approach to the meridian. That is a passage of the energy in one’s head and do shiatsu to acupressure points.

    It is typically in just 17 minutes, but you can sleep deeply and as soon as you get the head to care and you can sleep deeply in the night. Also, it is possible to improve the sleep disturbance. It goes without saying it is not effective with just one treatment, but you can keep effects of the head together by getting the two times a week.

    This problem consists of one, maybe two and 32 additional videos you can muster by using this program.

    The full-length version is now available on Udemy for an easy-to-buy price.

    https://www.udemy.com/course/keiraku-head-beginner/?referralCode=02802E7F8DA2029DF142

  • General Methods to Improve Sleep Disorders and Introduction to 経絡(Meridian) Head Care

    General Methods to Improve Sleep Disorders and Introduction to 経絡(Meridian) Head Care

    In our modern society, the number of people dealing with sleep disorders is increasing. These can have a significant impact on our health, but there are some general methods of improvement that can be easily incorporated into our lives.

    First is “deep breathing”. Try consciously doing deep breathing in your daily life, which can lead to a pleasant sense of fatigue and make it easier to fall asleep.

    Next, “moderate exercise” is also important. Appropriately exhausting your physical strength promotes good sleep. However, avoid doing this a few hours before bedtime. This is because the increase and subsequent decrease in body temperature due to exercise promote sleep.

    In addition, “avoiding the intake of caffeine” is also effective. Caffeine, which has a stimulating effect, is contained in coffee and tea.

    If your sleep disorder does not improve even after these, we recommend you to try a step ahead with “Meridian Head Care”.

    Meridian Head Care is a treatment method that focuses on stretching the meridians of the head, promoting physical and mental relaxation, and improving the quality of sleep. This method is recommended for those who wish to improve their own or their family’s sleeping environment.

    If you are interested, check out the following sites 

    https://www.udemy.com/course/keiraku-head-beginner/

    Meridian Head Care will support your healthy sleep and the first step to a beautiful tomorrow.

    Mitsutoshi Tanigucchi

  • Why is Shiatsu so popular in the West?

    Why is Shiatsu so popular in the West?

    Did you know that Shiatsu is popular in the West right now?

    So today, we summarize why Shiatsu is so popular in the West.

    Shiatsu’s Basic Philosophy

    The philosophy of shiatsu is based on the idea that life energy, or “chi,” flows through the body.

    This chi flows through meridians, which connect the entire body and regulate the flow of chi, thereby serving to maintain physical and mental health.

    Benefits of Shiatsu

    Shiatsu has been shown to relieve stress, relax muscles, promote digestion, and improve the immune system, among other benefits.

    In addition, by regulating the flow of chi (qi), it can help balance the entire body.

    Why is Shiatsu so popular in the U.S. and Europe?

    The first thing that can be said is the increasing demand for natural therapies.

    In recent years, the demand for natural therapies has increased in the United States and Europe.

    Shiatsu is accepted by many people because it is drug-free and carries little risk of side effects.

    Another is as a countermeasure for the stressful society.

    Modern society is under a lot of stress, and natural therapies are in demand as a countermeasure.

    Shiatsu is used by many people because it provides relaxation and reduces stress.

    And this is the last and also the most significant change.

    It is the growing awareness of health and wellness.

    In today’s increasingly health and wellness-conscious society, shiatsu is gaining attention as a form of self-care.

    Let me conclude with a summary of the future of Shiatsu.

    Because of its effectiveness and safety,

    Shiatsu is expected to continue to gain popularity in the United States and Europe.

    Furthermore, Shiatsu will become more and more accessible to those who wish to learn it, as more and more educational institutions and programs are being established to help those who wish to learn Shiatsu.

    And now, people in the West are beginning to realize that learning shiatsu can not only help them take care of their own health. but also contribute to the health and well-being of others.

    The spread of shiatsu education will play a role in raising awareness of health and wellness throughout society.

    However, although shiatsu is an ancient traditional therapy, its potential has not yet been fully explored.

    Combined with modern medicine, even more, people could benefit from shiatsu.

    And as the benefits of shiatsu combined with the natural approach and the growing interest in health and wellness continue,

    this trend will continue and shiatsu will become an important health practice for many more Westerners as well!

  • About Naturopathy

    Naturopathy is naturopathy or naturopathic medicine,

    It is a holistic healthcare system that focuses on the body’s natural ability to heal itself and emphasizes the use of natural therapies to treat a variety of health conditions.

    Naturopathic principles include the belief that the body has an inherent ability to heal itself, that prevention is preferable to cure, and that treatment should address the root causes of disease, not just the symptoms.

    History of Naturopathy

    Although it is known that Benedict Rust founded the naturopathic profession in the United States in 1901 and worked with other leaders to build this profession,

    Naturopaths claim Hippocrates, the “father of medicine” in ancient Greece, as the first advocate of naturopathy before the term existed.

    Benefits of Naturopathy

    Holistic Approach

    Naturopathy takes into account physical, mental, emotional, and environmental factors in diagnosing and treating patients. This allows for more effective and personalized treatment.

    Focus on Prevention

    By focusing on disease prevention through lifestyle modification, nutrition, and stress management techniques, naturopathic physicians help patients maintain optimal health and avoid chronic disease.

    Natural Therapies

    Natural therapies, such as herbal medicine, homeopathy, acupuncture, and nutritional counseling, are used and often have fewer side effects than conventional treatments.

    Patient Empowerment

    Naturopathy encourages patients to take an active role in their own health and to be informed about their treatment options.

    Risks of Naturopathy

    Delay or misdiagnosis

    In some cases, sole reliance on naturopathic treatments can delay the diagnosis or treatment of serious medical conditions, with serious consequences.

    Lack of regulation

    Regulation and licensing of naturopathic physicians vary from country to country, and oversight may be inadequate in some areas, which may pose potential risks to patients.

    Ineffective treatments

    Some naturopathic treatments may not be evidence-based or scientifically proven and may result in ineffective treatments or further harm to patients.

    Future Outlook for Naturopathies

    Integrated Medicine

    There is a trend toward combining conventional and alternative medical practices to provide a more comprehensive approach to health care. Naturopathic medicine is expected to play an important role in this movement.

    Research and Development

    As more research is conducted on naturopathic treatments and their efficacy, the credibility and acceptance of naturopathic medicine throughout the medical community may improve.

    Increased Education and Regulation

    As demand for naturopathic medicine increases, more educational opportunities and regulatory frameworks will be developed, which will result in better-trained professionals and improved patient safety.

    In conclusion, naturopathic medicine is a holistic healthcare system focused on prevention and natural cures with several advantages.

    However, there are also risks associated with this practice, including misdiagnosis and ineffective treatments.

    The future prospects for naturopathic medicine are promising, along with a growing interest in integrative medicine, expanded research, and increased education and regulation.

    Conclusion.

    I have been active in the industry since I was 18 years old.

    I have created acupuncture, shiatsu, aromatherapy, bodywork, and meditation methods, as well as relationship-building methods utilizing the Yin-Yang and Five Elements theories, and I have seen Naturopathy around the world,

    I have seen Naturopathy around the world, and I feel that it has evolved further in recent years, not only in theory and technique but also in spirituality in addition to this.

    And the invisible power, which many people would not accept before, is gradually being recognized.

    I would like to continue to utilize Naturopathy for myself and further deepen my understanding of it.

    Mitsutoshi Taniguchi

  • The “Kojiki” was written in 712

    The “Kojiki” was written in 712

    In mythology, there is a story about a god who healed a wounded rabbit.
                        
    The god used a medicine he had.

    The Kojiki was written in 712.

    So this story is much earlier.

    It seems that there were medicines in Japan such a long time ago.

    It is a very interesting story.